A day dedicated to shopping local

A day dedicated to shopping local

Some even said they were busier than on Black Friday. "Local businesses are more willing to support your local fundraisers and your schools and different things like that", Thompson said.

Also on Saturday, shoppers were given reusable shopping bags for free and American Express card holders were given money back from qualifying purchases for participating in Small Business Saturday.

He says you can't find anything from his shop at a big box store.

"We'd surprise a lot of people with how much that we do have that's just one of a kind stuff", said Brown.

"It's the one day a year we can offer those deeper discounts and bigger promotions, so we encourage the community to come out and take advantage of that", Amy Robinson said.

"You're not only supporting that business you are supporting jobs, you are supporting future growth", said Kristen Ley.

"Keep the money in the area instead of it going to all the big corporations all the time, you know help out small families around here and local people", said Marlon McDonald.

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Owners say they're grateful for this day, one that helps them promote and compete with large corporations, but they're not too anxious about it.

You have Brown Thursday, Black Friday and now Small Business Saturday, but is all about keeping it local.

"It's a lifestyle. You want to support your community".

These shops say they do a lot more than just sell items, they consider themselves the backbone of the local economy.

According to the Better Business Bureau previous year 95 million people shopped small business Saturday, that's up eight percent from 2014.

People packed into local shops and restaurants to support Small Business Saturday. "It's not just us, it's everybody downtown because were all fighting for a little piece of the action and it's tough every year, it gets tougher, so we have to be on our toes", says Doug Hickman, small business owner.